Did you consider these 3 things when starting up your coffee shop?
This entry was posted on 3rd October 2017.
The coffee shop industry is big business, one that many people want to be a part of. If you run your own coffee shop, or if you are considering starting up, have you considered these 3 important things?
Did you know that in the UK we drink around 55 million cups of coffee a day? That’s a whole lot of demand for a simple cup of coffee!
There’s no surprise then, that there are over 20,728 coffee shop establishments now in operation throughout the UK. The coffee shop industry is big business, one that many people want to be a part of.
If you run your own coffee shop, or if you are considering starting up, have you considered these 3 important things?
1. What makes you different?
Firstly, what makes your shop stand out from the crowd? Who is your target market and what will make them buy coffee from you over someone else?
Perhaps you have a unique twist on coffee specialties or you’ve found the perfect location and customers will come for the atmosphere and convenience.
It could also be the quality of your coffee. Artisan coffee shops have become very popular, they have also influenced the quality of coffee across the sector.
It could be a combination of elements, but it’s important to work out who your target market is and how you can stand out in the crowd.
2. How much does a cup of coffee cost to make?
Do you know how many cups of coffee you get from a bag of beans? It’s important to calculate this before you buy.
With Caffe Prima beans you get 140 cups of coffee from a 1kg bag - that works out at 7p a cup!
The average cost of a coffee is £2.60. So you should be able to make £364 from one bag of quality coffee beans.
You’ll need to consider your overheads, staff, equipment, premises etc on top of this, but it’s always important to calculate how much each cup will cost to make when considering your coffee bean supplier.
3. Is your coffee machine good value for money?
If you're just starting out, or looking to buy a new coffee machine and equipment, then there are a number of things to consider.
Firstly, you'll need to determine what you need and assess the capabilities of each coffee machine. You should calculate the volume of drinks it can produce and measure the size of the machine to make sure it will fit in your coffee shop.
You'll also need to ensure you have all the equipment to go along with this, from grinders to steaming jugs and knock boxes to water filters.
One important consideration however, should be 'return on investment'. How long will it take for it to pay for itself?
We have developed 7 coffee machine barista packages. These packages include everything you need to get going — grinders, water filters, a knock box and a barista kit with steaming jugs and more.
We also include our award-winning Caffe Prima coffee beans and cups absolutely free, these are calculated to cover the cost of your coffee machine and equipment, ensuring you have everything you need to start making money right away!